home Home navigate_next About Kuai Kuai navigate_next Our Story
Our Story
2022

Expand cooperation areas, sponsor professional baseball, professional basketball, and student sports events, and support Taiwan sports.
In-depth development of local ingredients, develop new flavors with special local products such as Dahu strawberries, Donggang sakura shrimp, Pingtung grouper, etc., to continue Taiwan's unique taste.
Launch a number of limited edition packaging that cooperate with other brands, setting off a trend of collecting limited flavor packaging of Kuai Kuai.
"Matsu Old Wine Rice Kuai Kuai" won the Food Innovation Award 2022 Top Ten New Products.

2023

With the concept of one snack as one dish, we created a new series of brand "Kuai Kuai Restaurant", and the first wave of the classic set meal combination of "Braised Pork Rice" and "White gourd drink" has created a trend of conversation since its launch.

The 450-fold enlarged gigantic "Kuai Kuai Twister" started its tour around Taiwan, attracting thousands of people to snap photos and have fun at each event.

2019

Santi Group acquired the company. In collaboration with the EasyCard Corporation, they developed a Kuai Kuai 3D-shaped EasyCard, which created a sensation and was in high demand.

2021

The founding family withdrew completely, and a professional management team moved in to run the business.
We began to deepen diversified cross-industry cooperation and re-create a new look for Kuai Kuai's brand image.

2018

In collaboration with the Agriculture and Food Agency's Spotlight Program, they co-developed Rice Puffs and Rice Rolls, winning the Agriculture and Food Agency's Excellence award.

2017

The company collaborated with Guanshan Farmers Association in Taitung to launch the first rice Kuai Kuai, creating an unprecedented buying frenzy/ market buzz. Rice Kuai Kuai, made from local ingredients, became a popular souvenir for tourists all over Taiwan.

1993 - 2013

The company expanded into overseas marketing and cross-industry collaboration. Peacock wafer roll won the Golden Quality Award from the MONDE Selection Quality institution in the selection of food.

1974

The company formally registered as Kuai Kuai Co., Ltd.

1968

The company transitioned from a pharmaceutical manufacturer, establishing Kuai Kuai Food Factory based on GMP pharmaceutical standards. The Kuai Kuai series and Peacock series were launched, becoming instantly popular as Taiwanese national snacks and essential offerings for religious ceremonies. The Kuai Kuai Corn snack - coconut butter and Five-Spice received the Bronze Quality Award from the MONDE Selection Quality institution in the selection of food.

1956

The founder Liao Jing Gang established ‘Nan-fang’ pharmacy in the Chengzhong District of Taipei.